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topic:  st. jude’s hospital

1. Cover Page, Project Title, Students Name, & Course Name

2. Introduction and overview of the organization selected.

3. What are the mission, vision and values of the organization?

4. Conduct a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis of the organization.

Research for information on the organization.

5. Identify Three areas for improvement based on the SWOT analysis and develop three strategic goals

6. Outline short term/long terms objectives and what steps and procedures would be necessary for

achieving these objectives? How you will evaluate/control each strategy (and thus each objective) in

your plan. How will you know whether your strategy/objective is on target? Who will be


7. Keep in mind that resources may be scarce or limited. If you plan to do something, make sure that

you are considering costs/expenses and also how you will finance such activities.

8. Describe two approaches to marketing or promoting these goals within the organization or to the

community/service area.

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